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A practical sequence
- Acknowledge the inquiry.
- Assign the lead to an owner.
- Offer the correct next step or booking link.
- Follow up at sensible intervals.
- Stop on reply, booking, disqualification or opt-out.
Avoid channel collisions
Email, SMS and calls should work as one sequence. Independent automations can easily over-message the same person.
See HighLevel’s lead follow-up tools
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